🔎 Meta further reduces detailed ad targeting options 🔎 Google adds transparency for Search Partner Network placements 🔎 Google Ads is removing manual language targeting from search campaigns
🔎 Google Ads releases key updates for iOS app campaigns 🔎 Updates for YouTube TV eligibility from Google 🔎 Google adds cost transparency and gender exclusions to Performance Max
🔎 Advertise on Netflix via Microsoft Ads from only £25/day 🔎 Meta ads’ new “value rules” enable bid adjustments 🔎 AI Max experiments live for search campaigns
🔎 Google tests new RSA search term categories tool for intent-based insights 🔎 Reddit expands automated bidding to brand awareness campaigns 🔎 Google adds ‘Locations of interests’ to AI Max targeting
🔎 Google introduces Branded Searches conversion metric 🔎 Google Ads expands lookalike targeting with new seed sources 🔎 Negative keyword lists appear to be available for use with PMax
🔎 LinkedIn ads reveals insights to increase video ads engagement 🔎 Google Ads tests channel performance report with product data split 🔎 New shopping ad format comes to Gmail placement
🔎 Query lengths on Google are shifting due to AI adoption 🔎 Google Keyword Planner adds local and device-level forecasting 🔎 YouTube releases channel performance data sharing to help connect with brands
🔎 TikTok shares info on new Brand Consideration campaign type 🔎 Google adds Zoho CRM integration unlocking access to first-party data 🔎 Google Ads simplifies and streamlines Broad match testing
🔎 Google introduces 1st Order Promotions for Shopping ads 🔎 Google adds new conversion metric that includes “predicted conv. value” 🔎 Google Ads tests URL inclusions and exclusions for more precise ad generation
🔎 WhatsApp rolling out ads, promoted channels and subscriptions 🔎Google introduces Target CPC and Follow-On Views optimization in Demand Gen 🔎 80% of US CTV households now accessible via Amazon & Roku partnership
🔎 30-second non-skippable YouTube ads for more advertisers 🔎 Microsoft Ads rolls out reporting, auction, and import updates 🔎 Google adds QR code overlays on CTV for YouTube Ads
🔎 Google introduces video ads to Search, Shopping, and Image results 🔎 LinkedIn adds Paramount to CTV offering, unveils Reserved Ads 🔎 TikTok shares its new brand-building solutions
