π Big, new features are coming to Googleβs Performance Max π Microsoft Ads enhances Performance Max with advanced targeting and LinkedIn integration π Meta begins testing ads on Threads
π Google Adsβ new video asset option for campaigns π Microsoft introduces household attribution and consent compliant tools π Google collates all shopping annotations and badge requirements for ads and free listings
π Microsoft releases major targeting strategy updates and more for Ads π Google Ads starting to highlight competitor bidding in optimisation score π Google Ads rolls out brand guidelines for PMax campaigns