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Paid Media News & Opinion #112
Feb 03, 2025

Paid Media News & Opinion #112

πŸ”Ž Big, new features are coming to Google’s Performance Max πŸ”Ž Microsoft Ads enhances Performance Max with advanced targeting and LinkedIn integration πŸ”Ž Meta begins testing ads on Threads

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Paid Media News & Opinion #106
Dec 16, 2024

Paid Media News & Opinion #106

πŸ”Ž Google Ads’ new video asset option for campaigns πŸ”Ž Microsoft introduces household attribution and consent compliant tools πŸ”Ž Google collates all shopping annotations and badge requirements for ads and free listings

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Paid Media News & Opinion #101
Nov 11, 2024

Paid Media News & Opinion #101

πŸ”Ž Microsoft releases major targeting strategy updates and more for Ads πŸ”Ž Google Ads starting to highlight competitor bidding in optimisation score πŸ”Ž Google Ads rolls out brand guidelines for PMax campaigns

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